Tip 1: You can constantly improve the effectiveness of your advertising by allocating 80 percent of your advertising budget to proven promotions and 20 percent to testing new things. When something new works better than your proven promotions, move it to the 80 percent group and start testing something else in the 20 percent category. 
 

Tip 3: Make your sales presentation more believable (and more 
effective) by converting general statements into specific 
descriptions. Instead of "quick and easy", explain exactly how quick and how easy. Also, reduce round numbers like "15 pounds" into specific odd numbers like "13.7 pounds". It sounds more authentic.

Tip 4: Most people are more interested in getting value for their 
money than in getting a bargain. Find some low-cost ways to 
enhance the perceived value of your product or service. Then 
test raising your price. Don't be surprised if both your sales and your profit margin go up.

Tip 5: Search for and test some alternative marketing methods you may be overlooking. That's how one internet marketer discovered direct mail postcards. They proved to be a highly effective and very low-cost way to generate traffic to her web site. Plus they conceal her marketing efforts from competitors who can see (and copy) what she does online.

Tip 6: You can make your sales message more effective by presenting everything in terms of the benefit it provides to customers. For example, don't just list testimonials from satisfied 
customers. Point out that those testimonials prove you have 
an established history of delivering what you promise.

Tip 7: Include a Questions and Answers page on your web site with the answers to frequently asked questions. It enables 
prospective customers to get instant answers to their questions ...and reduces the number of questions you have to answer yourself.

One More ...A Bonus Tip: 
Avoid making any sales claim that sounds exaggerated ...even if it is true. A bold claim creates doubt in your prospect's mind and jeopardizes the sale. Reduce any bold claims to a more believable level.

Each of these marketing tips reveals a simple, proven tactic you can use to boost your sales and profits quickly. All 7 are easy to use ...and have proven highly effective for any type of business.

Bob Leduc spent 20 years helping businesses like yours find new customers and increase sales. He just released a New Edition of his manual, How To Build Your Small Business Fast With Simple Postcards ...and launched *BizTips from Bob*, a newsletter to help small businesses grow and prosper. You'll find his low-cost marketing methods at: http://BobLeduc.com 
or call: 702-658-1707 After 10 AM Pacific Time/Las Vegas, NV