As we begin to promote
the next World-Class Business
Conference, I seem to be getting
more people asking me what I
mean when I say "World-Class
Company".
I suppose it could mean different
things to different people.
But allow me to share what it
is for us. This list is far from
complete, but in reading through
this description, you'll have
a pretty good idea of our business
philosophies and what we
mean by World-Class.
A World-Class Company . . .
. . . is not necessarily a global
company, although most any
business--even a small one--can
have a global impact if not a
global market.
. . . uses 21st century business
strategies based on
time-tested principles.
. . . has the ability to last
at least a hundred years. It's
an organization that goes beyond
its founders and can endure
the inevitable changes in the
market.
. . . is principled, on-purpose,
value-driven and profitable.
. . . is one where its mission
is not only known and
articulated, but also demonstrated
day in and day out by all
employees.
. . . is flexible in its strategies
but steadfast in its
mission, values and principles.
. . . is an excellent steward
of all resources.
. . . is authentic and distinctive--it
knows what business it
is truly in and is committed
to being the best in the world at
it.
. . . exemplifies stability;
it's dependable, trusted and
solid.
. . . has impeccable character
and always operates in
integrity.
. . . is responsive, resourceful,
adaptive and innovative.
. . . recognizes that its people
are its greatest assets, that
its bottom line is created by
its front line.
. . . always does what's right
instead of just what's
expedient.
. . . creates higher profits
through higher service.
. . . already has or is developing
the resources, strategies,
practical ideas and tools needed
to achieve extraordinary
success.
. . . is a good neighbor and
responsible to the community it
serves.
. . . is a great company becoming
better.
. . . communicates effectively
to all stakeholders.
. . . creates breakthroughs on
a regular basis.
. . . . is customer-driven--delighting
in meeting the needs of
those it serves and consistently
over-delivers on its promises.
. . . exemplifies excellence
in every area.
NOTE: See Success Net's Creed
'We Believe . . . ' at
http://successnet.org/creed.htm
and Success Net's Core Values
at http://successnet.org/corevalues.htm
To find out how your organization
stacks up as a world-class
company, get our free report
on the 'Ten Pillars of a
World-Class Company'. Just send
a blank email to
wcb@SuccessNet.org
--------------
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